Integrating with Appsflyer

appsflyer integration

Currently, AppsFlyer integration with can only be done with the integrated partners method.  All users can use this method but the integrated partners method is restricted to one campaign group per application.

Integrating with Appsflyer using the Integrated Partners method

Step #1

Login to your Appsflyer account here.

Step #2

Select the app you want to integrate as shown in the image below.

Step #3

After you’ve selected the app you want to connect with, go to the Configuration section on the left menu on the AppsFlyer dashboard.

Choose integrated partners as shown in the image below and search for – Apple SearchAds Marketing Partner. After that, click on by MobileAction to move on to the next step.

Step #4

Fill in the necessary information to complete this step as shown in the image below.

Finding your api_key

Go to to find your api_key. Simply, choose Appsflyer and view your details.

Click on Appsflyer logo
Find your API Key on this integration pop-up

To find the campaign group name, simply click on Campaign Group and see your integrated campaign group name. Copy and paste it to the Appsflyer platform.

Step #5

Go back to the AppsFlyer dashboard and scroll down the same page. Turn on the Activate Partner toggle, then enter your API key. Next, enter your Apple Search Ads Campaign Group and switch on In-App Events Postbacks toggle. Select “Send all events” and choose the “Send Revenue” type.


You should enter your ‘API Key’ into 2 different spots as described in the previous steps. If you miss out on these, the integration will fail!

After these steps and finally hitting “Save”, your integration should be finished. As soon as in-app events start to come through Appsflyer, you’ll also be able to see them on the dashboard.

Keep in mind that you should repeat these steps for every app you want to integrate.

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