apple search ads metrics
Apple Search Ads Metrics You Need To Know
Mehmet Can Cavas avatar
Mehmet Can Cavas

If you have an Advanced Apple Search Ads Account, you can see a variety of performance metrics on your campaign’s dashboard. You can also see metrics for Ad Groups and Keywords. You can filter by a...

what is apple search ads
What Is Apple Search Ads & Why You Need It
Mehmet Can Cavas avatar
Mehmet Can Cavas

Apple Search Ads is a relatively new user acquisition channel. Many app marketers are wondering how to use the platform in an efficient way that is profitable for their app. If you still do not kno...

apple search ads campaign structure
Apple Search Ads Campaign Structure: Everything You Need To Know
Mehmet Can Cavas avatar
Mehmet Can Cavas

Apple Search Ads is becoming more popular as a user acquisition channel by the day. This platform is being used by app marketers all over the world as part of their mobile app marketing strategy. I...

manage apple search ads better
Manage Apple Search Ads Better: 5 Tactics
Mehmet Can Cavas avatar
Mehmet Can Cavas

Apple Search Ads is increasing its popularity every day as a user acquisition channel. App marketers all around the world are starting to use this platform in their mobile app marketing strategy. I...

apple search ads basic and advanced
Apple Search Ads Basic VS Advanced
Claire McIntosh avatar
Claire McIntosh

Apple Search Ads Basic and Advanced… What’s the difference anyway? Which one should you choose? The first question you need to ask yourself is this: Do you work with apps on the App Store?  Ap...

discovery campaign cover
How to run a Discovery Campaign on Apple Search Ads
Claire McIntosh avatar
Claire McIntosh

Apple Search Ads discovery campaigns are an important part of mobile app user acquisition. App store search ads require a lot of tinkering with ASO and optimizing keywords in order to be the benefi...

app store algorithm
How does the App Store Search Algorithm Work?
Zehra Cetinel avatar
Zehra Cetinel

App Store Search had become one of the most crucial terms of mobile marketing. 3.5 billion people have been estimated to have access to app stores directly through their mobile phones. Those number...

apple search keyword match types exact broad
Understanding Keyword Match Types in Apple Search Ads
Irmak Karademir avatar
Irmak Karademir

App Store is one of the best platforms to bring your app together with the right users. Considering there is a lot of competition within the App Store, making your app visible on App Store might se...

5 reasons apple search ads
5 Reasons Why You Should Use Apple Search Ads
Claire McIntosh avatar
Claire McIntosh

Ready to take marketing your app to the next level? Don’t know where to start? Apple Search Ads might be a good place. Apple Search Ads is an acquisition channel. This Channel connects advertisers ...

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